About Us

At BlueStateCampaigns, we put our experience to work and deliver innovative campaigns that use creativity to make you stand out from the crowd. No two campaigns are the same, and a cookie-cutter approach to campaigning only takes you so far.  We want to make sure your campaign is treated with the care and respect it deserves, and that’s why we will build an operation for you that’s rooted in personal service and responsiveness.

By assessing and evaluating all aspects of your campaign, we develop strategy that best meets your unique sets of needs.  We craft messaging that will resonate with your audience, and we design print and digital advertising that makes you stand out in a crowded field.  Most importantly, we save you time and money by combining our services, offering high-quality union printing and direct mail.  And, throughout, we always maintain the flexibility to adjust to new challenges as they appear.

Having served over 125 candidates, organizations and independent expenditures since the November 2016 Primary Elections, Blue State Campaigns has registered major victories at the state and local levels, including Susan Rubio’s historic California State Senate win in 2018. The firm is a member of the American Association of Political Consultants and won the organization’s 2021 Gold Pollie Award for excellence in internet advertising.

Hrag Yedalian

Hrag Yedalian

Principal | Lead Consultant

From working as a grassroots organizer on state and local campaigns, to serving as staff for the California State Legislature and the City of Los Angeles, Hrag possesses nearly 20 years of experience in politics and government. At LA City Hall, Hrag served as the Director of Special Projects to Councilmember Paul Krekorian and was responsible for new innovations, projects and events, including the design and development of the municipality’s first smart phone app. He also spent several years in the non-profit world, managing the highly anticipated new collections program for Steven Spielberg’s organization – the USC Shoah Foundation.

Hrag holds a Masters of Public Administration (MPA) degree from the USC Price School of Public Policy and graduated from UC Berkeley with high honors, earning a degree in History. He has studied film and video editing at the American Film Institute (AFI) Conservatory, and pursues his passion for political documentary filmmaking in his spare time.

Raffi Semerdjian

Raffi Semerdjian

Creative Director

A creative content producer in multiple mediums for over 20 years, Raffi serves our clients with one goal in mind: to make campaigns look their absolute best. With a holistic understanding of digital and print media, Raffi has spent his career working as a brand and product designer, web developer, and creative teams’ manager for businesses, non-profits, and political campaigns. Raffi joined the Blue State team in 2019 and has since been elevating client visibility across all platforms by marrying smart strategy with sleek design.

Megheti Der Boghossian

Megheti Der Boghossian

Campaign Associate

An experienced campaign staffer, Megheti joined the Blue State team in 2022 after serving stints as a campaign manager and field organizer for Los Angeles-area campaigns. Having worked closely with candidates in competitive races, she has developed a wide range of critical campaign skills, including field operation supervision, event organizing, social media management, and volunteer recruitment and coordination. She uses her polylingual proficiency to help ensure that voters from all backgrounds can engage in making a change. Megheti is currently earning her Political Science degree at Cal Poly Pomona.

Cassandra Beale

Cassandra Beale

Campaign Associate

Jared Farley

Jared Farley

Campaign Associate

Alex Manoukian

Alex Manoukian

Campaign Associate

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